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Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integral components, strategies, and tactics. Offers comparative analyses of campaigns from country to country Covers topics such as advertising strategy, demography, the effect of campaign finance regulation on funding, and more Draws on a variety of international case studies including the campaigns of Barack Obama and Nicolas Sarkozy Analyses the impact of digital media and 24/7 news cycle on campaign conduct

The Handbook of Language Contact offers systematic coverage of the major issues in this field – ranging from the value of contact explanations in linguistics, to the impact of immigration, to dialectology – combining new research from a team of globally renowned scholars, with case studies of numerous languages. An authoritative reference work exploring the major issues in the field of language contact: the study of how language changes when speakers of distinct speech varieties interact Brings together 40 specially-commissioned essays by an international team of scholars Examines language contact in societies which have significant immigration populations, and includes a fascinating cross-section of case studies drawing on languages across the world Accessibly structured into sections exploring the place of contact studies within linguistics as a whole; the value of contact studies for research into language change; and language contact in the context of work on language and society Explores a broad range of topics, making it an excellent resource for both faculty and students across a variety of fields within linguistics

This book examines current research centered on the second language classroom and the implications of this research for both the teaching and learning of foreign languages. It offers illuminating insights into the important relationship between research and teaching, and the inherent complexities of the teaching and learning of foreign languages in classroom settings. Offers an accessible overview of a range of research on instruction and learning in the L2 classroom Bridges the relationship between research, teachers, and learners Helps evolve the practice of dedicated current language teachers with research findings that suggest best practices for language teaching

The Handbook of Gender, Sex and Media offers original insights into the complex set of relations which exist between gender, sex, sexualities and the media, and in doing so, showcases new research at the forefront of media and communication practice and theory. Brings together a collection of new, cutting-edge research exploring a number of different facets of the broad relationship between gender and media Moves beyond associating gender with man/woman and instead considers the relationship between the construction of gender norms, biological sex and the mediation of sex and sexuality Offers genuinely new insights into the complicated and complex set of relations which exist between gender, sex, sexualities and the media Essay topics range from the continuing sexism of TV advertising to ways in which the internet is facilitating the (re)invention of our sexual selves.

Temporality surveys the ways in which languages of different types refer to past, present, and future events, through an in-depth examination of four major language types: tense-based English, tense-aspect-based Polish, aspect-based Chinese, and mood-based Kalaallisut. Cutting-edge research on directly compositional dynamic semantics of languages with and without grammatical tense New in-depth analysis of temporal, aspectual, modal, as well as nominal discourse reference Presents a novel logical language for representing linguistic meaning (Update with Centering) Develops a unified theory of tense, aspect, mood, and person as different types of ‘grammatical centering systems’

This textbook explores the ways in which language informs the structure and function of the human mind, offering a point of entry into the fascinating territory of cognitive science. Focusing mainly on syntactic issues, Language in Cognition is a unique contribution to this burgeoning field of study. Guides undergraduate students through the core questions of linguistics and cognitive science, and provides tools that will help them think about the field in a structured way Uses the study of language and how language informs the structure and function of the human mind to introduce the major ideas in modern cognitive science, including its history and controversies Explores questions such as: what does it mean to say that linguistics is part of the cognitive sciences; how do the core properties of language compare with the core properties of other human cognitive abilities such as vision, music, mathematics, and other mental building blocks; and what is the relationship between language and thought? Includes an indispensable study guide as well as extensive references to encourage further independent study

Combining the main findings, methods and analytic techniques of this central approach to language and social interaction, along with real-life examples and step-by-step explanations, Conversation Analysis is the ideal student guide to the field. Introduces the main findings, methods and analytic techniques of conversation analysis (CA) – a growing interdisciplinary field exploring language and social interaction Provides an engaging historical overview of the field, along with detailed coverage of the key findings in each area of CA and a guide to current research Examines the way talk is composed, and how conversation structures highlight aspects of human behavior Focuses on the most important domains of organization in conversation, including turn-taking, action sequencing, repair, stories, openings and closings, and the effect of context Includes real-life examples and step-by-step explanations, making it an ideal guide for students navigating this growing field

The next century will see more than half of the world’s 6,000 languages become extinct, and most of these will disappear without being adequately recorded. Written by one of the leading figures in language documentation, this fascinating book explores what humanity stands to lose as a result. Explores the unique philosophy, knowledge, and cultural assumptions of languages, and their impact on our collective intellectual heritage Questions why such linguistic diversity exists in the first place, and how can we can best respond to the challenge of recording and documenting these fragile oral traditions while they are still with us Written by one of the leading figures in language documentation, and draws on a wealth of vivid examples from his own field experience Brings conceptual issues vividly to life by weaving in portraits of individual ‘last speakers’ and anecdotes about linguists and their discoveries

This incisive ethnographic analysis of indigenous language documentation, maintenance, and revitalization focuses on linguistic heritage issues on the Native American reservation at Fort Apache and explores the broader social, political and religious influences on changing language practices in indigenous communities. Offers a focused ethnographic analysis of an indigenous community that also explores global issues of language endangerment and maintenance and their socio-historical contexts Addresses the complexities and conflicts in language documentation and revitalization programs, and how they articulate with localized discourse genres, education practices, religious beliefs, and politics Examines differing evaluations of language loss, and maintenance, among members of affected communities, and their creative responses to challenges posed by encompassing socio-cultural regimes, including university accredited language experts Provides an ethnographic analysis of speech in indigenous communities that moves beyond narrowly conceived language documentation to consider changing linguistic and social identities

The Sounds of Language is an introductory guide to the linguistic study of speech sounds, which provides uniquely balanced coverage of both phonology and phonetics. Features exercises and problem sets, as well as supporting online resources at www.wiley.com/go/zsiga, including additional discussion questions and exercises, as well as links to further resources such as sound files, video files, and useful websites Creates opportunities for students to practice data analysis and hypothesis testing Integrates data on sociolinguistic variation, first language acquisition, and second language learning Explores diverse topics ranging from the practical, such as how to make good digital recordings, make a palatogram, solve a phoneme/allophone problem, or read a spectrogram; to the theoretical, including the role of markedness in linguistic theory, the necessity of abstraction, features and formal notation, issues in speech perception as distinct from hearing, and modelling sociolinguistic and other variations Organized specifically to fit the needs of undergraduate students of phonetics and phonology, and is structured in a way which enables instructors to use the text both for a single semester phonetics and phonology course or for a two-course sequence

The second edition of the popular English Phonetics and Phonology textbook has been extensively updated and expanded to offer greater flexibility for teachers and increased support for non-native speakers studying the sound systems of English. An ideal introduction to the study of the sound systems of English, designed for those with no previous knowledge of the subject Second edition now rigorously updated and expanded to reflect feedback from existing students and to increase support for non-native speakers of English Benefits from a useful introduction to articulatory phonetics, along with coverage of the main aspects of the phonological structure of present-day English Features a completely new chapter on the relationship between English spelling and pronunciation, extended coverage of intonation, and extensive revisions to sections on rhythm, word stress, intonation and varieties of English worldwide Will include invaluable chapter-by-chapter exercises, linked to sound files available on the accompanying website at www.wiley.com/go/carrphonetics (available upon publication)

This is a comprehensive and accessible guide to the methods researchers use to study child language, written by experienced scholars in the study of language development. Presents a comprehensive survey of laboratory and naturalistic techniques used in the study of different domains of language, age ranges, and populations, and explains the questions addressed by each technique Presents new research methods, such as the use of functional Near Infrared Spectroscopy (fNIRS) to study the activity of the brain Expands on more traditional research methods such as collection, transcription, and coding of speech samples that have been transformed by new hardware and software